Behavioral Sciences

Gut Feelings reveals the secrets of fast and effective decision-making. Gerd Gigerenzer analyses the heuristics that people actually use to make good decisions and shows us how we can become better decision-makers ourselves. In order to make a good decision in an uncertain world, one sometimes h... More

Luke Mullen, sixteen-year-old son of a former high-ranking police officer, has disappeared, presumed kidnapped. While no-one quite dares to voice the fear that he could also be presumed dead, Detective Inspector Tom Thorne is brought in to beef up the squad dedicated to locating the missing boy. ... More

Douglas Hofstadter's book is concerned directly with the nature of "maps" or links between formal systems. However, according to Hofstadter, the formal system that underlies all mental activity transcends the system that supports it. If life can grow out of the formal chemical substrate of the cell,... More

Is there a method to our madness when it comes to shopping? Hailed by the San Francisco Chronicle as "A Sherlock Holmes for Retailers," author and research company CEO Paco Undershill answers with a definitive "yes" in his witty, eye-opening report on our ever-evolving consumer culture. Why we Buy i... More

Nancy Friday's second collection of sexual fantasies is even more explicit and outspoken than her erotic masterpiece, "My Secret Garden". The constant refrain from the thousands of women across America who read "My Secret Garden" was, "Thank God I'm not the only one..." who had those wild, exciting,... More

The well-known astronomer and astrobiologist surveys current knowledge of the development of intelligence on Earth in various forms of life and explains his persuasion that intelligence must have developed along similar lines throughout the universe... More

The book is a presentation of techniques to know, improve and develop the most sought after attribute of a person i.e. his or her personality. It is written in a lucid and simple language,which will be helpful not only for professionals but also for homemakers, students and entrepreneurs.The time-te... More

The author outlines his memory improvement program--as seen in his television infomercial--which makes use of the brain's photographic powers to allow instant recall of names, telephone numbers, financial data, speeches, and more... More

Freud's additions, deletions, and alterations are included in this translation of his psychoanalytic study of the function, sources, nature, meaning, and characteristics of dreams, in a volume honoring the 150th anniversary of the pioneering psychoanalyst's birth. Reissue.... More

Book DescriptionSternberg's text balances accessible writing, practical applications, and research scholarship, interweaving biology throughout the text. Utilizing the theme that human cognition has evolved over time as a means of adapting to our environment, Sternberg explores the basics of cogniti... More

The concise, well written guide is ideal for our new supervisor. I consider it required reading for all of my foremen training candidates. Production Superintendent Shell Oil 'This is an excellent book! Concise, logical, practical and easy to follow and apply. Vice President and Manager First nation... More

Breakthrough after breakthrough in research is revolutionizing ideas about how the brain works. Here is just a simpling of the 58 readable reports you can put to good use right away : ways ot learn faster and trick your brain into storing information permanently, How women's and men's brains process... More

Did you know that emotions boost our memory? Or that small muscle exercises help the brain develop? Early experiences contribute to the structure of the brain and its capacities. The quality, quantity, and consistency of stimulation will determine, to a large extent, the number of brain synapses tha... More