101 Ways To Better Business Writing

In today’s business environment, the need for excellence in written communication has never been greater. Whether in large organisations, corporations or small business, the trend to downsize, outsource and rationalise means that people who never thought of themselves as writers are now faced with the task. This book will show you how to write effective business proposals, articles, catalogue copy, advertisements, flyers, press releases, brochures, manuals, newsletters, speeches and much more. So, whatever your interest or involvement in business writing, you can now improve your knowledge with this handy book. Review Awarded the Plain Language Commission’s Clear English Standard-the sign of clear communications “highly practical” Business Life Magazine About Author: Timothy R. V. Foster has worked in the areas of advertising, marketing, sales, public relations, communications and training, in the UK, Canada and the USA. He has worked for companies such as Procter & Gamble, Merrill Lynch and Burston Marsteller. He is also the author of five 101 Ways titles for Kogan Page.