Book: The 22 Immutable Laws Of Marketing: Exposed And Explained By The World's Two The world-renowned marketing consultants and bestselling authors of Positioning, Marketing Warfare, and Bottom-Up Marketing offer a compendium of 22 innovative laws for understanding and succeeding in the international marketplace. Illustrations.
Two world-renowned marketing consultants and bestselling authors present the definitive rules of marketing.
Details of Book: The 22 Immutable Laws Of Marketing: Exposed And Explained By The World's Two Book: The 22 Immutable Laws Of Marketing: Exposed And Explained By The World's Two
Author: Al Ries, Jack Trout
ISBN: 0887306667
ISBN-13: 9780887306662
, 978-0887306662
Binding: Paperback
Publishing Date: 1994/05/01
Publisher: Harperbusiness
Number of Pages: 160
Language: English