Advertising Basics!: A Resource Guide For Beginners

(Paperback - 2004-03-15)
by

J. V. Vilanilam

 (Author)
,

A. K. Varghese

 (Author)
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Publisher: Sage Publications (ca)



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Book: Advertising Basics!: A Resource Guide For Beginners
This book introduces the reader to a brief history of the evolution of advertising in the world and in India, including: the economic and social importance of advertising; the role of advertising agencies in the creation and dissemination of advertisements through the media; and above all, the practical aspects of client servicing and copy creation for different media.
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Details of Book: Advertising Basics!: A Resource Guide For Beginners Book: Advertising Basics!: A Resource Guide For Beginners
Author: J. V. Vilanilam, A. K. Varghese
ISBN:

0761998101


ISBN-13:

9780761998105

,

978-0761998105


Binding: Paperback
Publishing Date: 2004-03-15
Publisher: Sage Publications (ca)
Number of Pages: 180
Language: English
2 States: The Story Of My Marriage by Chetan BhagatFourth book by the bestselling author Chetan Bhagat.
2 States is a story about Krish and Ananya. They are from two different states of India, deeply in love and want to get married. Of course, their parents don’t agree. To convert their love story into a love marriage, the couple have a tough battle in front of them.

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    Book: Advertising Basics!: A Resource Guide For Beginners by J. V. Vilanilam, A. K. Varghese
    ISBN Number: 0761998101, 9780761998105, 978-0761998105