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The Anatomy Of Buzz (creating Word Of Mouth Marketing)
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Publisher: Profile Books Limited
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Book: The Anatomy Of Buzz (creating Word Of Mouth Marketing)
Word of mouth marketing has long been recognized as a powerful selling tool. But just how does a company generate it ? How, of example,did the makers of Trivial Pursuit mange to create huge demand for their game, almost overnight ? How did BMW use James Bond to double the orders for the Z3 Roadster? The abiligy,or inability, of companies to exploit word-or-mouth marketing can answer all the these questions.
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Details of Book: The Anatomy Of Buzz (creating Word Of Mouth Marketing) Book: The Anatomy Of Buzz (creating Word Of Mouth Marketing)
Author: Emanuel Rosen
ISBN:
ISBN-13:
Binding: Paperback
Publishing Date: 2003
Publisher: Profile Books Limited
Number of Pages: 320
Language: English
Author: Emanuel Rosen
ISBN:
1861976151
ISBN-13:
9781861976154
,978-1861976154
Binding: Paperback
Publishing Date: 2003
Publisher: Profile Books Limited
Number of Pages: 320
Language: English
2 States: The Story Of My Marriage by Chetan BhagatFourth book by the bestselling author Chetan Bhagat.
2 States is a story about Krish and Ananya. They are from two different states of India, deeply in love and want to get married. Of course, their parents don’t agree. To convert their love story into a love marriage, the couple have a tough battle in front of them.
Order now at 32% Discount
2 States is a story about Krish and Ananya. They are from two different states of India, deeply in love and want to get married. Of course, their parents don’t agree. To convert their love story into a love marriage, the couple have a tough battle in front of them.
Order now at 32% Discount
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Book: The Anatomy Of Buzz (creating Word Of Mouth Marketing) by Emanuel Rosen
ISBN Number: 1861976151, 9781861976154, 978-1861976154