This book presents in-depth insights into the workings of the human brain and its influence on the lives and work of humans.
Summary Of The Book
The book begins by delving into various brain-related facts put forth by scientists and presents interesting ideas to help readers transform their daily lives. It offers a collection of twelve rules or principles to help readers overcome certain common difficulties at home and work. The book seeks to train readers to raise children to be smart and happy.
Some of the concepts explored by the author include the evolution of the human brain, the myth of multi-tasking, the power of sleep, the positive impact of sleep and exercise on brain power, and the volatility of memories. The book also discusses the effect of stress on learning, the differences between male and female brains, and the brain’s pre-programmed response to certain elements such as boredom.
The author offers humourous, encouraging stories to help the reader understand the functioning of his/her brain and use it to its maximum potential. From the interesting Jennifer Aniston neuron, to Michael Jordan’s failure at baseball, to a music prodigy’s inability to tie his own shoes, he provides fascinating glimpses into the wonders of brain science.
The book was published in 2009 by Pear Press.
About John J. Medina
John J. Medina is a developmental molecular biologist and analytical research consultant.
He has written books such as Uncovering The Mystery Of AIDS, What You Need To Know About Alzheimer’s, Depression: How It Happens, How It’s Healed, and The Outer Limits Of Life.
Medina has a doctorate in molecular biology from the Washington State University. His research interests lie in areas of genetics of human brain development and psychiatric disorders. He works primarily in the pharmaceutical and biotechnology industries. Medina was the founding director of the Talaris Research institute that aids several outstanding researchers. He now works with Seattle Pacific University as the director of the Brain Center for Applied Learning Research. His research and teaching work have won him various awards, including the Outstanding Faculty of the Year award at the College of Engineering at the University of Washington, and the Merrill Dow/Continuing Medical Education National Teacher of the Year award. Medina also writes a column titled Molecules Of The Mind for the publication, Psychiatric Times. He lives in Seattle with his wife and two sons.
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brain rules : interesting read
selvakumar J
Certified Buyer
Feb, 2012
A must Read for people who wants to dabble with education and understanding inner self !
Rajarshi Mukhopadhyay
Certified Buyer
Apr, 2012