Business of Art

Art and advertising are often seen as potential enemies, with the one being free from commercial concerns and the other dependent upon them. In this clearly written and wide-ranging book, Joan Gibbons argues rather for a mutually enriching relationship between the two, showing how artists have reach... More

New Page 2 For a company to be successful, creativity needs to be encouraged throughout the organisastion. There is a temptation to banish creativity to the arts, relying on imitation of past successes to carry business forward. This may work for a time, but only by constantly improving pro... More

This comprehensive resource shows artists how to make a living from their art--without relying on galleries. Through interviews with a range of successful artists, readers will learn how to write about their own work, how to arrange and curate exhibits, how to work in nonprofit arts spaces, how to d... More

If a picture is worth a thousand words, then it's a good bet that at least half of those words relate to the picture's copyright status. Art historians, artists, and anyone who wants to use the images of others will find themselves awash in byzantine legal terms, constantly evolving copyright law, v... More

Now there's an International Business text that truly goes beyond a US-centered perspective to take into consideration the business realities in other countries and their unique perspectives, highlighting the role of culture in international business and illustrating how its impacts as well as that ... More

How to Profit from the Art Print Market provides insights, advice, examples, and resources intended to demystify the arcane world of art print marketing. Barney Davey has authored this handbook of practical advice for visual artists seeking to enter the art print market. The book is a result of his ... More