Business

A unique three-volume A-to-Z set that examines all aspects of capitalism, including its history, philosophy, theories, key thinkers, impact on individual countries, and much more. Containing approximately 750 authoritative entries, the work provides clearly written definitions, descriptions, and ex... More

Science fiction is a literary genre based on scientific speculation. Works of science fiction use the ideas and the vocabulary of all sciences to create valid narratives that explore the future effects of science on events and human beings. "Science Fact and Science" "Fiction" examines in one volume... More

This text had been written by one of the most well known, experienced practitioners in this industry, making it the most authoritative guide for all wishing to succeed in this growing field. This essential text has been constructed specifically for the UK market, it includes the latest techniques an... More

At your fingertips--find advertising terms and concepts quickly and easily in this A-Z reference guide As with many institutions, advertising has developed its own vocabulary. While some terms and concepts may overlap with other areas, many are used in a particular way and have specific meanings in ... More

The "Encyclopedia of Information Ethics and Security" is an original, comprehensive reference source on ethical and security issues relating to the latest technologies. Covering a wide range of themes, this valuable reference tool covers such topics as computer crime, information warfare, privacy, s... More

The "Encyclopedia of Tourism" is a definitive reference source, comprising over a thousand entries, written by a truly international team of more than three hundred contributors. It provides a comprehensive guide to the wide range of basic definitions, concepts, perspectives and institutions embrace... More

- Biographies of capitalists, economic theorists, and others who have played key roles in the development of capitalism, including Charles A. Beard, John Keynes, Jiang Zemin, Vladimir I. Lenin. Herbert Marcuse, George Soros, and Cornelius Vanderbilt- Industries such as agriculture, banking, and tour... More

"The Blackwell Encyclopedic Dictionary of Managerial Economics" provides clear, concise, up to the minute and highly informative definitions and explanations covering the whole field of managerial economics. Bringing together specially commissioned and carefully edited entries from an international ... More

Consisting of hundreds of contributions from experts and researchers worldwide, and extensive reference sections which list additional research works, this encyclopedia stands as the most comprehensive, research-based work in the ever-evolving field of e-commerce, e-government, and mobile commerce.... More

The Encyclopedia of Hair Removal will offer a onThe Encyclopedia of Hair Removal will offer a one-stop-shop learning resource to guide those studying hair removal at Levels 2-4. Additionally it will support those already working as hair removal specialists or teaching in this area. It will detail al... More

The "Encyclopedia of Portal Technologies and Applications" offers complete coverage of the nature, characteristics, advantages, limitations, design, and evolution of Web portals. The two-volume set encompasses the economics of setting up and using personal portals, knowledge management, strategic pl... More

To succeed in the US, non-American managers must understand the basics of American law. Doing Business in the US uses marketing strategy to identify the areas of American law which have the greatest impact on a firm s success or failure. It then explains these areas of law clearly and concisely. The... More

The "Encyclopedia of Mobile Computing and Commerce" presents current trends in mobile computing and their commercial applications. Hundreds of internationally renowned scholars and practitioners have written comprehensive articles exploring such topics as location and context awareness, mobile netwo... More

"Business: The Key Concepts" provides a much-needed explanation and exploration of the many complex concepts in the study of business. Covering areas of management, marketing, finance, economics, organizational behavior, and operations, this A-Z reference covers established subjects in business stud... More

The International Encyclopedia of Communication represents the definitive reference work in this interdisciplinary and dynamic field. This authoritative 12-volume set is jointly published by Wiley-Blackwell and the International Communication Association (ICA), the leading academic association of th... More

This volume is the only reference work that provides an all-encompassing perspective on the way gender and information technology impact each other. Hundreds of leading international experts have compiled their research about the role of gender in human interaction with IT and the IT profession.... More

There is no doubt that we live in a truly global economy-Japanese automobiles are manufactured in American plants and exported to Europe McDonald's Golden Arches beckon to customers in over 100 countries skyrocketing oil prices have a ripple effect on t... More