
This book, structured around the strategic management process model, focuses on conceptual understanding of process and articulation of strategies. Uptodate and well researched, it includes many case studies, numerous exhibits and boxed highlights and review questions.Paperback,New Book
| charles r lord a raghu david bromberg r n vyas abe fettig | jean joseph goux m t somashekara jane monroe donovan guenael mettraux albert bruno iii |