“chorost michael”

This unusual marketing guide, Getting It Right The Second Time,  looks at forty-seven highly successful remarketing campaigns which have relaunched failed products into world-leading brands. Examples include many household names such as Pepsi-Cola, which went bankrupt three times before getting... More

As he slips beneath the waves of Toronto's harbour, Professor David Hollis follows in death the man he pursued in the last months of his life, English apothecary J. G. Hallam. One hundred and fifty years earlier, Hallam had been sent by his father to open a shop in the New World, but when that busin... More

As competition for clients and customers gets tougher every day, businesses must constantly search out innovative ways of operating. This guide to promoting innovation in every level of a company offers simple techniques and advice that can be put to work immediately. Explaining innovation as a flui... More

The demands made on managers in today's turbulent, uncertain and demanding world constantly increase. Even the most experienced manager needs to keep abreast of new developments and periodically brush up on essential skills. This new edition of the best-selling practical management guide has been fu... More

Key techniques for managing and leading a winning team. No subject has received so much interest and generated so little understanding as leadership. Mastering Leadership breaks and pattern - it reveals the key skills needed by any leader and shows how they can be acquired and used in practice. Mast... More

Unfolding against the ravishing background of Sri Lanka's landscape and ancient civilization, Anil's Ghost is a compelling literary spellbinder - a timeless work of art and revelatory journey.... More