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Competing On Value - Bridging The Gap Between Brand And Customer Value
(Trade Cloth - 1998)by Write a Review
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Publisher: Financial Times
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Book: Competing On Value - Bridging The Gap Between Brand And Customer Value
Where brands have traditionally been associated with individual product lines, the authors assert that the concept of the brand needs to both reflect and be carried by the whole organization. Today, customer value is created in a context of long term partnerships formed to achieve customized solutions, process reengineering, risk sharing, and supply chain optimization.
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Details of Book: Competing On Value - Bridging The Gap Between Brand And Customer Value Book: Competing On Value - Bridging The Gap Between Brand And Customer Value
Author: Maklan, Knox,
ISBN:
ISBN-13:
Binding: Trade Cloth
Publishing Date: 1998
Publisher: Financial Times
Number of Pages: 288
Author: Maklan, Knox,
ISBN:
0273631055
ISBN-13:
9780273631057
,978-0273631057
Binding: Trade Cloth
Publishing Date: 1998
Publisher: Financial Times
Number of Pages: 288
2 States: The Story Of My Marriage by Chetan BhagatFourth book by the bestselling author Chetan Bhagat.
2 States is a story about Krish and Ananya. They are from two different states of India, deeply in love and want to get married. Of course, their parents donβt agree. To convert their love story into a love marriage, the couple have a tough battle in front of them.
Order now at 32% Discount
2 States is a story about Krish and Ananya. They are from two different states of India, deeply in love and want to get married. Of course, their parents donβt agree. To convert their love story into a love marriage, the couple have a tough battle in front of them.
Order now at 32% Discount
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Book: Competing On Value - Bridging The Gap Between Brand And Customer Value by Maklan, Knox,
ISBN Number: 0273631055, 9780273631057, 978-0273631057