Culture-on-demand: Communication In A Crisis World

Film, video, music, TV, the internet - these are now the global channels for experiencing cultural activity on-demand. At the same time, intense cultural conflicts have thrown the world into chaos. Religious fundamentalism, nationalism, militarism, and globalization continue to provoke widespread violence and unrest.

This highly original, thought-provoking book - written by a pioneer of communication studies - is the first to analyze the post 9/11 world in terms of global media and popular culture. From an evolutionary perspective, Lull argues that we need to harness the influence of information and personal communications technologies, mass media, and the culture industries to understand where our precarious world is headed and how we will get there.

This highly original, thought-provoking book - written by a pioneer of communication studies - is the first to analyze the post 9/11 world in terms of global media and popular culture.
Written in an engaging and candid manner by a leading expert in this field
Argues that cross-cultural understanding can only be achieved by harnessing the power of global media, popular culture, information technology, and personal communications technologies
Examines the global trend of using film, video, music, and TV "on-demand" as the framework through which we experience all cultural activity
Draws inspiration from the work of a range of theorists, from Charles Darwin to Anthony Giddens
Candidly interrogates the very latest developments in world affairs, especially the roles of fundamentalist religious ideology, media globalization, and individualism, whose complex relationships have yet to be explained by social scientists