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Don?t Go Away. We?ll Be Right Back: The Oops and Downs of Advertising (English)

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Language: English
Length: 192 Pages
Publisher: Westland And Tranquebar Press
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Don?t Go Away. We?ll Be Right Back: The Oops and Downs of Advertising (English) By Indu Balachandran
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Don?t Go Away. We?ll Be Right Back: The Oops and Downs of Advertising (English) (Paperback) Price: Rs.146

An inspiring book for advertisement buffs, Don’t Go Away, We’ll Be Right Back: The Oops And Downs Of Advertising provides an insightful look into the world of the media industry.

Summary Of The Book

Published in 2011, Don’t Go Away, We’ll Be Right Back: The Oops And Downs Of Advertising is an engaging read, talking about every aspect of the world of advertisement and the various individuals one may come across in this well-loved industry.

The book is humorous, witty and light-hearted, and the love of the author for her profession is seen in her work. With much joy and candour, she portrays the very nuances that make life in the industry worthwhile. Her enjoyment and interest in her field is seen in her keen observation  of life and people around her, portrayed along with a brilliant sense of humour. Written in an anecdotal style, the book is a satire, as many would say, on the life in advertising agencies and the trials and triumphs of the ‘ad-man’. Another thing that holds the reader's’ interest is the comic strips in the book, giving the book a lighthearted touch.

Indu Balachandran’s debut book surpasses all expectations. It can be enjoyed not only by professionals in the advertisement industry, but also any other interested readers outside of it too. Quirky and delightful, Don’t Go Away, We’ll Be Right Back: The Oops And Downs Of Advertising is ideal for every reader who has a love for advertisement.

About Indu Balachandran

Travel writer and humour columnist Indu Balachandran has been writing from a very young age.

Her debut novel Don’t Go Away, We’ll Be Right Back: The Oops And Downs Of Advertising was published in 2011 to much acclaim.

Raised in Bangalore, India, Balachandran is the recipient of a gold medal in Journalism and worked briefly with the Deccan Herald. She was the Executive Creative Director at JWT and has won several advertising awards.

Specifications of Don?t Go Away. We?ll Be Right Back: The Oops and Downs of Advertising (English) (Paperback)

Contributors
Author Indu Balachandran
Author Info Indu (nee Venkataraman) was raised in Bangalore, on an unhealthy diet of Mad magazines since she was eight. A gold medal in journalism landed a job at Deccan Herald, but the chief reporter politely suggested she join an ad agency, seeing her excessive use of exaggeration. Indu joined JWT, moving from Copy Trainee to Vice President and Executive Creative Director, over twenty-nine years. She?s won several advertising awards.
Book Details
Publisher Westland And Tranquebar Press
Publication Year 2011
ISBN-13 9789380658698
ISBN-10 9380658698
Language English
Binding Paperback
Number of Pages 192 Pages
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    Book: Don?t Go Away. We?ll Be Right Back: The Oops and Downs of Advertising (English) by Indu Balachandran
    ISBN Number: 9380658698, 9789380658698, 978-9380658698

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