Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day. In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don't be surprised if it completely changes the way you think about Web design.
Features- Updated classic adds topics such as Web accessibility, Web standards, search engine optimization, and Web applications.
- Author Steve Krug is a respected usability consultant whose client list includes Apple, Netscape, AOL, Lexus, and more.
- Common-sense advice, wry sense of humor, and profuse illustrations make for a highly readable introduction to the principles of good Web design.
About The AuthorSteve Krug is a usability consultant who has more than 15 years of experience as a user advocate for companies like Apple, Netscape, AOL, Lexus, and others. Based in part on the success of the first edition of Don’t Make Me Think, he has become a highly sought-after speaker on usability design.
Table Of Contents Guiding Principles - Don’t make me think: Krug’s First Law of Usability
- How we really use the web: Scanning, satisfying, and muddling through
- Billboard Design 101: Designing pages fro scanning, not reading
- Animal, vegetable, or mineral? : Why users like mindless choices
- Omit needless words: The art of not writing for the Web
Things You Need to Get Right - Street signs and Breadcrumbs: Designing navigation
- The first step in recovery is admitting that the Home page is beyond your control: Designing the Home Page
Making Sure You Got Them Right - “The Farmer and the Cowman Should Be Friends”: Why most Web design team arguments about usability are a waste of time, and how to avoid them
- Usability testing on 10 cents a day: Why user testing – done simply enough – is the cure for all your site’s ills
Larger Concerns and Outside Influences - Usability as common courtesy: Why your Web site should be a mensch
- Accessibility, Cascading Style Sheets, and you: Just when you think you’re done, a cat floats by with buttered toast strapped to its back
- Help! My boss wants me to__________: When bad design decisions happen to good people.