Eat. Delete.

Eat. Delete.  (English, Paperback, Makhija Pooja)

4.2
377 Ratings & 43 Reviews
₹350
i
Coupons for you
  • Special PriceGet extra ₹50 off on 1 item(s) (price inclusive of cashback/coupon)
    T&C
  • Available offers
  • Bank Offer5% cashback on Flipkart Axis Bank Credit Card upto ₹4,000 per statement quarter
    T&C
  • Bank Offer5% cashback on Axis Bank Flipkart Debit Card up to ₹750
    T&C
  • Bank OfferFlat ₹10 Instant Cashback on Paytm UPI Trxns. Min Order Value ₹500. Valid once per Paytm account
    T&C
  • Delivery
    Check
    Enter pincode
      Delivery by27 Jul, Sunday
      ?
    View Details
    Author
    Read More
    Highlights
    • Language: English
    • Binding: Paperback
    • Publisher: HarperCollins Publishers India
    • Genre: Health & Fitness
    • ISBN: 9789350292341, 9350292343
    • Edition: 2015
    • Pages: 248
    Services
    • Cash on Delivery available
      ?
    Seller
    Repro Books on Demand
    4
    • 7 Days Replacement Policy
      ?
  • See other sellers
  • Description

    Celebrity nutritionist Pooja Makhija’s Eat. Delete. helps readers tackle their weight issues at its roots. It emphasises the connection between food and our minds, and suggests ways to develop the right relationship with food, and avoid the vicious cycle of losing and gaining weight, through guidelines based on scientific principles backed by psychologists.

    Summary Of The Book

    According to Pooja Makhija, there are no shortcuts to weight loss, and quick-fix diets don’t work. Weight loss begins by assessing what's on your mind rather than merely what's on your plate. In other words, we must first understand our relationship with food, what role it plays in our life, how we view it, and why we eat certain foods at certain times. Weight gain is a symptom rather than the problem, and hence needs to be tackled right at the source. In Eat. Delete., Pooja Makhija has combined scientific weight loss principles and dietary guidelines along with valuable insights from psychologists to present a holistic mind-body solution to weight loss.

    One of the chapters of the book pertains to willpower and busts the common myths surrounding it. The book suggests that willpower exists in each one of us, and is a skill that can be developed or strengthened just like any other. Each time we say ‘no’ to eating a gulab jamun, it becomes easier not to eat it the next time around, and the reverse holds true as well. The book goes on to explain through simple examples, how neural pathways and habits get formed in our brains and how we can apply this understanding to give up wrong eating habits, and adopt healthier eating patterns that help us achieve weight loss that can be maintained over time.

    Eat. Delete. explains how key concepts such as emotional eating, state of mind, fear and abuse of food, have a significant impact on any weight loss program. Furthermore, it helps readers design effective weight loss strategies and meal plans through the use of interesting questionnaires, comparative GI (Glycaemic Index) charts, a sample diet, and a cheat menu for ordering food at restaurants, and by applying principles such as positive visualisation and reinforcement, formulating the right goals, and mind control. The book includes a mini food diary for keeping a daily record of food intake.

    About Pooja Makhija

    Pooja Makhija is one of India’s leading nutritionists and has counselled more than 15,000 clients, helping them eat right, lose weight, and effectively cope with disorders like diabetes, hypertension, and thyroid. A loving mother to two children, Pooja Makhija is based in Mumbai, and has recently established her own wellness clinic, Nourish. She was the official dietary advisor at Sushmita Sen’s ‘I am She’ 2010 beauty pageant. Her clientele list includes many prominent celebrities and film stars who swear by her scientific approach to weight loss.

    Read More
    Specifications
    Book Details
    Imprint
    • HarperCollins Publishers India
    Publication Year
    • 2015
    Contributors
    Author Info
    • Celebrity nutritionist Pooja Makhija has, to date, transformed the bodies - and lives - of thousands of people by teaching them to believe in the power of food. Her bestselling book on nutrition and weight loss, Eat Delete, released in 2012, is in its ninth reprint and has already been translated into Hindi, Bengali, Gujarati and Marathi. She has also had her own TV show as well as a regular column in the Times of India and DNA among other publications. Her new weight loss and health portal, www.nourishgenie.com, delivers customized meal plans straight to the subscriber's inbox without actually having to visit her, and includes clients from all over the world. However, at the core of Pooja's activities - be it her books, talks, the health portal or her clinic - is her ongoing mission to educate people about the magic and wonder of food no matter how old you are. She has two daughters, Ahaana and Amaira. She lives and works in Mumbai.
    Dimensions
    Width
    • 16 mm
    Height
    • 198 mm
    Length
    • 129 mm
    Weight
    • 300 gr
    Frequently Bought Together
    Eat. Delete.
    4.2
    (377)
    ₹300
    350
    14% off
    30 Day Shred
    4.1
    (61)
    ₹195
    1 Item
    300
    2 Add-ons
    364
    Total
    664
    Ratings & Reviews
    4.2
    377 Ratings &
    43 Reviews
    • 5
    • 4
    • 3
    • 2
    • 1
    • 220
    • 74
    • 34
    • 30
    • 19
    4

    Eat.Delete. - A Guide to fall in love with yourself!

    Phenomenally phenomenal!!!!!!!Excellent Book....A must read for all fitness freaks! Pooja, the book reflects your creativity and ofcourse the tons of hard work that has gone into coming up with this highly engaging book! Being a psychologist, I really appreciate the sensitivity and love with which you have written this book! Your passion for your clients comes across in every word of your book!!!!!

    Congratulations for this brilliant piece of work!!!

    Love,
    Anisha

    Love,
    Anisha
    READ MORE

    Anisha Pandya

    Jun, 2012

    3
    1
    Report Abuse
    5

    A very useful read

    Really loved this book...hv read many weight loss books in the past but this one is simply the best and so easy to relate to...touches the emotional aspect of a person prone to gain weight ...helps one to focus more on the mindset and simple things to help change to a healthy lifestyle...would recommend highly for not only weight loss but for everyone who wants to improve on eating habits..already become a favorite with most of my colleagues at work ! and must add flipkart has amazing service...
    READ MORE

    Latika Chopra

    Certified Buyer

    Jun, 2012

    2
    1
    Report Abuse
    4

    very good book

    i have tried so many books for weight loss before..but this book is awesome..very good work pooja..i like it more becoz it inspires u a lot....and make food your friend...excellent book. and ofcourse flipkart service is very fast. books r always in very good condition
    READ MORE

    rashmi b.

    Certified Buyer

    Nov, 2012

    0
    0
    Report Abuse
    5

    MUST BUY

    A must buy boook, opens your mind to right thinking that leads to right eating, that leads to a happy you with a a great body.
    Pooja shines her wisdom upon us in a simple yet most effective way.
    I simply loved her book & highly recommend you buy & gift it to others - its the best gift you could ever give :))
    READ MORE

    sneha Kalani

    Jun, 2012

    1
    0
    Report Abuse
    5

    REALLY WORKS!

    This book helped me lose 9 kg over 7 months which is the recommended rate to lose weight and keep it off and i didn't even feel like i'm on a diet...no starving my self, no crazy fads, just simple balanced home cooked meals and snacks. Its so sensible......and i love the way Pooja first works on correcting all the myths surrounding food, all the wrong mind-sets and things that hold up weight loss.... i swear it doesn't even feel like a diet, probably because it isn't one, its about adapting r...
    READ MORE

    Deborah James

    May, 2013

    0
    1
    Report Abuse
    5

    Buy.Read.Eat.Delete

    Bought the book against my will, as my friend forced me to.... but when I got the book in my hands... i cudnt believe that being fit is such an easy task.. and can be done by eating. Eating healthy.

    Simple writing, easily understood, practical tips which can be implemented in daily routine.

    Kudos to Pooja Makhija for such a wonderful book.
    READ MORE

    Sudhindra Rao

    Certified Buyer

    Jun, 2012

    0
    1
    Report Abuse
    2

    Nothing new

    Why I bought it : From Deepika Padukone , Sonam Kapoor to Sushmita Sen, big names of Bollywood have left no stone unturned to promote this book. Also, Pooja Makhija was awarded Best Nutritionist at Vogue Beauty Awards 2012.
    My experience: This book didn't add any new feathers to my preobtained knowledge. Anybody who has read Rujuta Diwekar's books , can skim through this one in 30 minutes. I wish there were more extensive meal/snack ideas and healthy recipes. Fortunately, flipkart gave it a ...
    READ MORE

    Ananya Ghosh

    Certified Buyer

    Aug, 2012

    8
    3
    Report Abuse
    2

    EAT.DELETE : HOW TO GET OFF THE WEIGHT LOSS CYCLE FOR GOOD

    I just finished reading the book and found it simply disappointing.I picked up this book at my local library in hopes that I could learn a bit more about healthy eating, as I am always searching, and found exactly that.In the fiist half of the book, Puja emphasizes on eating right stuff ie nuts, oils, etc, but in her meal plans she strictly tells to avoid nuts, sugar. You say eat this and then say BUT don't eat it. So it feels contradictory. This book has made lot of hype on food food but ...
    READ MORE

    Flipkart Customer

    Mar, 2014

    7
    0
    Report Abuse
    5

    what's on your plate

    Deep inside, we all know that weight loss is never or can never be a race against time.

    Pooja’s book allows us to accept this fact and also tells us the value in eating right. The lifestyle changes suggested are acceptable, doable and most importantly have a logic behind why and how our body will react to those changes. Without a lot of persuasion the book allows us to bust the myths around quick weight loss programs, something we already know but don’t want to accept. The best thing the bo...
    READ MORE

    Poonam Dave

    Jun, 2012

    7
    1
    Report Abuse
    4

    A kickass book. A MUST buy!

    Fabulous simple to understand book. Makes total sense. Easy to follow and so motivating, unlike rujuta's non-sense no result showing book. all students and mothers and working people must buy this book.
    READ MORE

    Archana

    Jun, 2012

    2
    1
    Report Abuse
    +
    All 43 reviews
    Be the first to ask about this product
    Safe and Secure Payments.Easy returns.100% Authentic products.
    You might be interested in
    Psychology Books
    Min. 50% Off
    Shop Now
    Medical And Nursing Books
    Min. 50% Off
    Shop Now
    Popular Psychology Books
    Min. 50% Off
    Shop Now
    Other Lifestyle Books
    Min. 50% Off
    Shop Now
    Back to top