
Public relations is a key to successful business venture. Professional PR agencies are growing rapidly to service large MNCs as well as medium scale businesses. The present book on Effective Public Relations covers the step by step process of how to build a strong and effective public relations plan. The Cyber PR section covers the different ways the internet, website, email data bases can be exploited effectively. The book also covers a section on how to deal with top media personalities and dignitaries.
| thomas p senter angels comella filippo maria salvatori hari e a chandler | singh m p saxena john sall rajender kumar jean larcher john l french |