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Emotional Design (English)

Language: English
Length: 257 Pages
Publisher: Basic Books (AZ)
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Emotional Design (English) (Paperback) Price: Rs.1073

Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, as Donald Norman amply demonstrates in this fascinating book, which has garnered acclaim everywhere from Scientific American to The New Yorker. Emotional Design articulates the profound influence of the feelings that objects evoke, from our willingness to spend thousands of dollars on Gucci bags and Rolex watches, to the impact of emotion on the everyday objects of tomorrow.

Norman draws on a wealth of examples and the latest scientific insights to present a bold exploration of the objects in our everyday world. Emotional Design will appeal not only to designers and manufacturers but also to managers, psychologists, and general readers who love to think about their stuff.

Specifications of Emotional Design (English) (Paperback)

Author Norman Norman
Book Details
Publisher Basic Books (AZ)
Publication Year 2005 May
ISBN-13 9780465051366
ISBN-10 0465051367
Language English
Edition 02
Binding Paperback
Number of Pages 257 Pages
Width 0.72 inch
Height 8.02 inch
Depth 0.98 inch
Weight 0.63 Pounds (US)
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    Book: Emotional Design (English) by Norman Norman
    ISBN Number: 0465051367, 9780465051366, 978-0465051366


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