Gabay's Copywriters' Compendium: The Definitive Creative Writer's Guide

(Paperback - 22082006)
by

J. Jonathan Gabay

 (Author)
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Publisher: Butterworth-heinemann



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Book: Gabay's Copywriters' Compendium: The Definitive Creative Writer's Guide
Marketers, creative writers, and individuals for whom copywriting forms part of their job are often required to produce innovative and engaging copy in a short space of time. Creativity is not always to hand, and therefore on some occasions additional help is required to find the right phrase, description or slogan. Gabay's Copywriting Compendium contains a wealth of inspiring tips, ideas and descriptions to aid the writing process, such as advice on spelling and grammar, examples of rhyming words, suggested euphemisms, and odd facts.
- Provides a "Top 25 Rules" section for a number of key topics, such as how to brainstorm, how to write innovative copy, and how to think creatively
- Has been carefully designed to ensure the material can be accessed quickly and easily
- Easy to read layout will assist copywriters in finding appropriate help at any particular moment
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Details of Book: Gabay's Copywriters' Compendium: The Definitive Creative Writer's Guide Book: Gabay's Copywriters' Compendium: The Definitive Creative Writer's Guide
Author: J. Jonathan Gabay
ISBN:

0750683201


ISBN-13:

9780750683203

,

978-0750683203


Binding: Paperback
Publishing Date: 22082006
Publisher: Butterworth-heinemann
Number of Pages: 709
Language: English
2 States: The Story Of My Marriage by Chetan BhagatFourth book by the bestselling author Chetan Bhagat.
2 States is a story about Krish and Ananya. They are from two different states of India, deeply in love and want to get married. Of course, their parents don’t agree. To convert their love story into a love marriage, the couple have a tough battle in front of them.

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    Book: Gabay's Copywriters' Compendium: The Definitive Creative Writer's Guide by J. Jonathan Gabay
    ISBN Number: 0750683201, 9780750683203, 978-0750683203