In words of The Joker, Adhitya is "A dog chasing cars and doesn't know what to do when he gets hold of one." Adhitya Iyer completed his engineering degree from Mumbai University, where he studied in an institute interestingly named after Sardar Patel and was inaugurated by Nehru. In his role as the founder of Annanymous, he was listed as one of India's Top 30 student entrepreneurs by the NEN. He later spent 2 years in Bangalore selling chai, before he set out to write this book. He thinks the society needs to be re-imagined and that humans can't be spending more than half their life doing something they seldom enjoy.