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HBR On General Management Box set 6 (Set Of 3 Books)

Paperback
Language: English
Publisher: Harvard Business Publishing
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HBR On General Management Box set 6 (Set Of 3 Books) (Paperback) Price: Rs.1071

The set includes the following 3 titles :

1) Harvard Business Review On Brand Management
With the increasing globalization of brands, effective brand management in differentiating products has become even more essential. This helpful volume provides the latest strategies for maximizing the value of your brands and products.

2) Hbr On Change: Harvard Business Review
Designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world, here are the landmark ideas that established the "Harvard Business Review" as required reading for ambitious business people in organizations around the world. This is a comprehensibe resource available for embracing corporate change and using it to a company's greatest advantage.

From the seminal article "Leading Change" by John Kotter to Paul Strebel on why employees so often resist change, this is the most comprehensive resource available for embracing corporate change -- and using it to your company's greatest advantage.

3) Hbr On Making Smarter Decisions: Harvard Business Review
This HBR is based on the January 2006 special issue on decision making.

Specifications of HBR On General Management Box set 6 (Set Of 3 Books) (Paperback)

Contributors
Author Harvard Business Press
Book Details
Publisher Harvard Business Publishing
ISBN-13 9781422186664
ISBN-10 1422186660
Language English
Binding Paperback
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    Book: HBR On General Management Box set 6 (Set Of 3 Books) by Harvard Business Press
    ISBN Number: 1422186660, 9781422186664, 978-1422186664

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