Henry R. Luce, Time, And The American Crusade In Asia

Using hitherto inaccessible or neglected sources, Herzstein chronicles how Henry R. Luce, founder of "Time" magazine, used his famous magazine to advance his interventionist agenda in Asia and to convince Americans that the United States had "lost" China to the Communists.

This book shows how Henry Robinson Luce used his famous magazines to advance his interventionist agenda in Cold War China, Korea, Japan, and above all, Vietnam. This is the first balanced work on Luce and his influence, using hitherto undiscovered or inaccessible sources. Luce saw the American Century as the heir to the fading British Empire; he failed to see the hubris and cultural blindness that would lead to disaster in Vietnam - a disaster for which his magazines paved the way.