Innovation Power Plays: How The World's Hottest Change Agents Reach The Top Of Their Game

(Paperback - 2008)
by

Businessweek

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Publisher: Tata Mgraw Hill



OR



Book: Innovation Power Plays: How The World's Hottest Change Agents Reach The Top Of Their Game

Learn the Plays

Make Your Move

* Fire up the engine of your company's vision like Norbert Reithofer did at BMW

* Cut through a tired routine the way Jody Thompson and Cali Ressler have at Best Buy

* Follow Bernard Arnult's example at Louis Vuitton to put your customer satisfaction in the bag

* Focus on a new business plan with Antonio M. Perez at Kodak

And get in the game with the Monday Morning strategies and inside plays of the world's top business champions.


Table of contents

INTRODUCTION

ANTONIO M. PEREZ: Kodak?s Moment of Truth

JODY THOMPSON AND CALI RESSLER: No Schedules, No Meetings, No Joke at Best Buy

J ALLARD: The Soul of a New Microsoft

JAMIE DIMON: JPMorgan?s Grand Design

NORBERT REITHOFER: BMW?s Dream Factory

BERNARD ARNAULT: The Vuitton Money Machine

HENNING KAGERMANN: A Sea Change in Software at SAP

ROGER K. DEROMEDI: Why Kraft Is on a Crash Diet

STEVE STOUTE: Repositioning Any Brand With Pop Culture

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Details of Book: Innovation Power Plays: How The World's Hottest Change Agents Reach The Top Of Their Game Book: Innovation Power Plays: How The World's Hottest Change Agents Reach The Top Of Their Game
Author: Businessweek
ISBN:

0070264511


ISBN-13:

9780070264519

,

978-0070264519


Binding: Paperback
Publishing Date: 2008
Publisher: Tata Mgraw Hill
Number of Pages: 144
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    Book: Innovation Power Plays: How The World's Hottest Change Agents Reach The Top Of Their Game by Businessweek
    ISBN Number: 0070264511, 9780070264519, 978-0070264519