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International Marketing, 3rd Edn
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Publisher: Butterworth Heinemann Special Priced Titles
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Book: International Marketing, 3rd Edn
The third edition of this popular textbook has been brought fully up-to-date with the latest global edvelopments affecting international marketing. With its comprehensive treatment of international marketing issues it is the ideal book to take markeing towards the millennium and beyond.New for this edition are the expanded use of mini cases within the text to illustrate the latest developments in marketing.
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Details of Book: International Marketing, 3rd Edn Book: International Marketing, 3rd Edn
Author: Paliwoda, Thomas
ISBN:
ISBN-13:
Binding: Paperback
Publishing Date: 2002
Publisher: Butterworth Heinemann Special Priced Titles
Number of Pages: 532
Language: English
Author: Paliwoda, Thomas
ISBN:
8176493341
ISBN-13:
9788176493345
,978-8176493345
Binding: Paperback
Publishing Date: 2002
Publisher: Butterworth Heinemann Special Priced Titles
Number of Pages: 532
Language: English
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Book: International Marketing, 3rd Edn by Paliwoda, Thomas
ISBN Number: 8176493341, 9788176493345, 978-8176493345