International Marketing Management

(Paperback - 2006)
by

B.s. Sharma

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Book: International Marketing Management
'International Marketing' as a paper is being taught at M.A. (Econ.), M.Com. BBA, MBA and other management courses. This book is designed as an introductory course to the above paper.
About Author :
B.S. Sharma M.Com., M.B.A,. worked with multinational companies having a long experience of marketing and Banking. He has written profusely on different issues in his areas of specialisation and interest.
Contents :
Prefae International Marketing-An Introduction Economic Environment of International Marketing Constraints of International Marketing India and World Trade Institutional Infrastructure for Export Promotion Legal Dimensions of International Marketing Procedure and Documents for Export International Marketing Mix Pricing and Distribution Strategy for Export Joint Ventures and Turnkey Projects Export Promotion Export Finance Index
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Details of Book: International Marketing Management Book: International Marketing Management
Author: B.s. Sharma
ISBN:

8126129425


ISBN-13:

9788126129423

,

978-8126129423


Binding: Paperback
Publishing Date: 2006
Publisher: Anmol Publisher
Number of Pages: 464
2 States: The Story Of My Marriage by Chetan BhagatFourth book by the bestselling author Chetan Bhagat.
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    Book: International Marketing Management by B.s. Sharma
    ISBN Number: 8126129425, 9788126129423, 978-8126129423