
| Paperback (08-1996) | Price: Rs. 3928 | Imported Edition. Order now and get it in 14-21 business days. |
Cognitive Linguistics explores the idea that language reflects our experience of the world. It shows that our ability to use language is closely related to other cognitive abilities such as categorization, perception, memory and attention allocation. Concepts and mental images expressed and evoked by linguistic means are linked by conceptual metaphors and metonymies and merged into more comprehensive cognitive and cultural models, frames or scenarios. It is only against this background that human communication makes sense. After 25 years of intensive research, cognitive-linguistic thinking now holds a firm place both in the wider linguistic and the cognitive-science communities.
"An Introduction to Cognitive Linguistics" carefully explains the central concepts of categoriza-tion, of prototype and gestalt perception, of basic level and conceptual hierarchies, of figure and ground, and of metaphor and metonymy, for which an innovative description is provided. It also brings together issues such as iconicity, lexical change, grammaticalization and language teaching that have profited considerably from being put on a cognitive basis.
The second edition of this popular introduction provides a comprehensive and accessible up-to-date overview of Cognitive Linguistics:
Friedrich Ungerer is Professor of English Linguistics at the University of Rostock, Germany.
Hans-Jorg Schmid is Professor of Modern English Linguistics at the University of Munich, where he has also initiated the Interdisciplinary Centre for Cognitive Language Studies (ICCLS).