Linguistics

Read and Learn - How to use the media's appetite for information to your beat advantage. - The facts and fiction about how the media work. - Tv. Radio and Print - which medium is best for your story - How to put your best face forward - 36 guidelines for interview... More

A guide to how Socratic principles of dialogue can be used for improving communication and developing satisfying relationships.- Shows how to develop methods of dialogue for growth in personal and business relationships.- Includes clear and detailed lessons on how to begin and hold a dialogue on imp... More

In this seminal study, Colin P. Masica explores the theoretical preciseness of the common notion of “linguistic area”. He demonstrates that this concept needs to be subjected to careful analysis as well as comprehensive description to be of use to cultural historians, geographers, and historical... More

Noam Chomsky is universally accepted as one of the preeminent public intellectuals of the modern era. Over the past thirty years, broadly diverse audiences have gathered to attend his sold-out lectures. Now, in Understanding Power, Peter R. Mitchell and John Schoeffel have assembled the best of Cho... More

You never get a second chance to leave your first impression—what you talk and how you talk is the most crucial part of it. With this book you will discover simple and proven techniques to put you at ease and help you speak with the super confidence required to be a winner all the way. In short, t... More

The Book: Language and Politics in Pakistan is a study of the links between language, politics and ethnicity in Pakistan. Rahman reviews the history of all the major ethnic and language movements that have occurred and still continue in Pakistan today, such as the Bengali, Sindhi, Pashto and Punjabi... More

This is a practical guide to communication activities in the language classroom, suitable for use with students from elementary to advanced level.This is a practical guide to communication activities in the language classroom, suitable for use with students from elementary to advanced level. Part I ... More

In this authoritative and accessible one-stop introduction to artificial intelligence, a full first course in AI is presented, making it ideal for a modular undergraduate degree scheme or Masters conversion course. The book has been designed to provide an understanding of the foundations of artifici... More

This important new course provides a comprehensive basic introduction to teaching languages, for use in pre-service or early experience settings. It can be used by groups of teachers working with a trainer, or as a self-study resource.It consists of modules on key topics, arranged into sections cove... More

McLuhan's phrase, "the medium is the message", is his best known and most misunderstood concept. Levinson presents the accuracy of McLuhan's thinking and examines why his theories about media are more important to people today than when they were first written.Marshall McLuhan died on the last day o... More

Since the early nineteenth century, African-Americans have turned to Black newspapers to monitor the mainstream media and to develop alternative interpretations of public events. Ronald Jacobs tells the stories of these newspapers--in New York, Chicago and Los Angeles--for the first time, comparing ... More

Concerns about the role and responsibilities of the media have become an increasingly important part of public debate. "Media Ethics" brings together philosophers, academics and media professionals to debate pressing ethical and moral questions for journalists and the media and to examine basic noti... More