Book: Market Research And Analysis An introduction to the scientific method as applies to market research and analysis. Dr. Lyndon O. Brown was Professor of Marketing and Advertising, Northwestern University; and Vice-President in charge of Research, Foote, Cone & Belding.
Details of Book: Market Research And Analysis Book: Market Research And Analysis
Author: Lyndon O. Brown
ISBN: 1434473341
ISBN-13: 9781434473349
, 978-1434473349
Binding: Paperback
Publishing Date: 30052008
Publisher: Wildside Press
Number of Pages: 504
Language: English