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Marketing And Branding : The Indian Scenario
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Publisher: Dorling Kindersley (india) Pvt Ltd *
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Book: Marketing And Branding : The Indian Scenario
Marketing and Branding - The Indian Scenario offers readers concise but comprehensive coverage of the five major aspects of marketing management in the form of themes. The first theme deals with product and brand related strategies, the second with retailing and distribution decisions, the third with pricing issues, the fourth with the application of consumer behaviour and the last with building brands. These topics are sequenced in such a way that the reader will be able to draw parallels across and link different marketing mix elements. Establishing such links is a prerequisite for formulating marketing strategies.
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Details of Book: Marketing And Branding : The Indian Scenario Book: Marketing And Branding : The Indian Scenario
Author: Ramesh Kumar S
ISBN:
ISBN-13:
Binding: Paperback
Publishing Date: 2006
Publisher: Dorling Kindersley (india) Pvt Ltd *
Language: English
Author: Ramesh Kumar S
ISBN:
8131700976
ISBN-13:
9788131700976
,978-8131700976
Binding: Paperback
Publishing Date: 2006
Publisher: Dorling Kindersley (india) Pvt Ltd *
Language: English
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2 States is a story about Krish and Ananya. They are from two different states of India, deeply in love and want to get married. Of course, their parents don’t agree. To convert their love story into a love marriage, the couple have a tough battle in front of them.
Order now at 32% Discount
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Book: Marketing And Branding : The Indian Scenario by Ramesh Kumar S
ISBN Number: 8131700976, 9788131700976, 978-8131700976