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Marketing Of Financial Services
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Publisher: Deep & Deep Publications (p) Ltd
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Book: Marketing Of Financial Services
This book is an in-depth study of marketing of services by the banking sectorin India. The banks in all the threesectors viz. the public, private and foreign have had to gear up to face thechallenges posed by liberalization, privatization and globalization. This bookevaluates the innovative marketing strategies adopted by various bank sectors tosell their services.
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Details of Book: Marketing Of Financial Services Book: Marketing Of Financial Services
Author: Sangeeta Arora
ISBN:
ISBN-13:
Binding: Hardcover
Publishing Date: 2005
Publisher: Deep & Deep Publications (p) Ltd
Number of Pages: 221
Language: English
Author: Sangeeta Arora
ISBN:
8176296538
ISBN-13:
9788176296533
,978-8176296533
Binding: Hardcover
Publishing Date: 2005
Publisher: Deep & Deep Publications (p) Ltd
Number of Pages: 221
Language: English
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Order now at 32% Discount
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Book: Marketing Of Financial Services by Sangeeta Arora
ISBN Number: 8176296538, 9788176296533, 978-8176296533