Marketing Metaphoria: What Deep Metaphors Reveal About The Minds Of Consumers

(Hardcover - 2008/04/22)
by

Gerald Zaltman

 (Author)
,

Lindsay H. Zaltman

 (Author)
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Publisher: Harvard Business School Publis



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Details of Book: Marketing Metaphoria: What Deep Metaphors Reveal About The Minds Of Consumers Book: Marketing Metaphoria: What Deep Metaphors Reveal About The Minds Of Consumers
Author: Gerald Zaltman, Lindsay H. Zaltman
ISBN:

1422121151


ISBN-13:

9781422121153

,

978-1422121153


Binding: Hardcover
Publishing Date: 2008/04/22
Publisher: Harvard Business School Publis
Number of Pages: 230
Language: English
2 States: The Story Of My Marriage by Chetan BhagatFourth book by the bestselling author Chetan Bhagat.
2 States is a story about Krish and Ananya. They are from two different states of India, deeply in love and want to get married. Of course, their parents don’t agree. To convert their love story into a love marriage, the couple have a tough battle in front of them.

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    Book: Marketing Metaphoria: What Deep Metaphors Reveal About The Minds Of Consumers by Gerald Zaltman, Lindsay H. Zaltman
    ISBN Number: 1422121151, 9781422121153, 978-1422121153