Marketing In Publishing

(Paperback - Sep 1997)
by

Patrick Forsyth

 (Author)
,

Robin Birn

 (Author)
,

Robin Birn

 (Joint Author)
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Publisher: Routledge



OR



Book: Marketing In Publishing
"Marketing in Publishing" offers a wealth of practical information on creative strategies to increase book sales in a competitive and ever-changing marketplace. It gives expert guidance on different elements of the marketing process, including advice on promotional and direct mail options, and a step-by-step section on making an effective sales call. With a valuable discussion of how to use market research intelligently and a chapter on electronic publishing, "Marketing in Publishing" is an essential resource for marketing professionals.
Details of Book: Marketing In Publishing Book: Marketing In Publishing
Author: Patrick Forsyth, Robin Birn, Robin Birn
ISBN:

0415151341


ISBN-13:

9780415151344

,

978-0415151344


Binding: Paperback
Publishing Date: Sep 1997
Publisher: Routledge
Number of Pages: 176
Language: English
2 States: The Story Of My Marriage by Chetan BhagatFourth book by the bestselling author Chetan Bhagat.
2 States is a story about Krish and Ananya. They are from two different states of India, deeply in love and want to get married. Of course, their parents don’t agree. To convert their love story into a love marriage, the couple have a tough battle in front of them.

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    Book: Marketing In Publishing by Patrick Forsyth, Robin Birn, Robin Birn
    ISBN Number: 0415151341, 9780415151344, 978-0415151344