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Marketing Strategy, 5th/ed.
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Publisher: Tmh Tata Mcgraw-hill Education Private Ltd.
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Book: Marketing Strategy, 5th/ed.
A short, paperback text that covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketing's cross/inter-functional relationships. This book helps the student integrate what they have learned about analytical tools and the 4Ps of marketing within a broader framework of competitive strategy.
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Details of Book: Marketing Strategy, 5th/ed. Book: Marketing Strategy, 5th/ed.
Author: Walker Mullins Boyd Larreche
ISBN:
ISBN-13:
Binding: Paperback
Publishing Date: 2006
Publisher: Tmh Tata Mcgraw-hill Education Private Ltd.
Number of Pages: 368
Language: English
Author: Walker Mullins Boyd Larreche
ISBN:
0070611432
ISBN-13:
9780070611436
,978-0070611436
Binding: Paperback
Publishing Date: 2006
Publisher: Tmh Tata Mcgraw-hill Education Private Ltd.
Number of Pages: 368
Language: English
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2 States is a story about Krish and Ananya. They are from two different states of India, deeply in love and want to get married. Of course, their parents don’t agree. To convert their love story into a love marriage, the couple have a tough battle in front of them.
Order now at 32% Discount
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Book: Marketing Strategy, 5th/ed. by Walker Mullins Boyd Larreche
ISBN Number: 0070611432, 9780070611436, 978-0070611436