Marketing Warfare

(Hardcover - 1985)
by

Al Ries Jack Trout

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Publisher: Mcgraw-hill Professional



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Book: Marketing Warfare

To triumph over the competition, it is not enough to target customers. Marketers must take aim at their competitors- and be prepared to defend their own turf from would-be attackers at all times. This indispensable guide, Marketing Warfare gives smart fighters the best tactics- defensive, offensive, flanking, and guerrilla. This classic manual defines the strategies, plans, and campaigns of today's marketing battlefield.

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Details of Book: Marketing Warfare Book: Marketing Warfare
Author: Al Ries Jack Trout
ISBN:

007052730X


ISBN-13:

9780070527300

,

978-0070527300


Binding: Hardcover
Publishing Date: 1985
Publisher: Mcgraw-hill Professional
Number of Pages: 214
2 States: The Story Of My Marriage by Chetan BhagatFourth book by the bestselling author Chetan Bhagat.
2 States is a story about Krish and Ananya. They are from two different states of India, deeply in love and want to get married. Of course, their parents don’t agree. To convert their love story into a love marriage, the couple have a tough battle in front of them.

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    Book: Marketing Warfare by Al Ries Jack Trout
    ISBN Number: 007052730X, 9780070527300, 978-0070527300