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Media Monoliths: How Great Media Brands Thrive and Survive
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Publisher: Kogan Page
OR
Book: Media Monoliths: How Great Media Brands Thrive and Survive
Now in paperback, "Media Monoliths" gives a detailed look behind the scenes of the elite group of giant media brands that have thrived for decades--and sometimes centuries. Color illustrations.]
Details of Book: Media Monoliths: How Great Media Brands Thrive and Survive Book: Media Monoliths: How Great Media Brands Thrive and Survive
Author: Mark Tungate
ISBN:
ISBN-13:
Binding: Paperback
Publishing Date: 2006-02-28
Publisher: Kogan Page
Number of Pages: 272
Language: English
Author: Mark Tungate
ISBN:
0749444789
ISBN-13:
9780749444785
,978-0749444785
Binding: Paperback
Publishing Date: 2006-02-28
Publisher: Kogan Page
Number of Pages: 272
Language: English
Related Tags media monoliths mark tungate
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Book: Media Monoliths: How Great Media Brands Thrive and Survive by Mark Tungate
ISBN Number: 0749444789, 9780749444785, 978-0749444785