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From the Mint Business Series come snippets from the journey of new age entrepreneurs
Have you wondered what goes on in the heads of entrepreneurs? What makes them tick? The New Age Entrepreneurs provides a peek into the lives of thirty successful entrepreneurs—including N.R. Panicker of Accel Ltd, Ramachandra Galla of Amaron, and M. Murali of Sri Krishna Sweets—who established flourishing businesses borne out of innovative ideas. These trailblazers delved into diverse industries, ranging from information technology to luxury hotels and Indian sweets.
With snappy, insightful, and motivating tales, interspersed with interviews and vivid profiles, The New Age Entrepreneurs is a collection of vignettes of men who made their own rules and set standards for the rest of the industry to follow.
About the Author
Various Mint journalists, like Vidya Pdmanabhan and Yogendra Kalavalapalli, have put together stories of new age entrepreneurs. Mint is a business newspaper from HT Media Ltd, launched in collaboration with the Wall Street Journal. It is a premium business news publication aimed at decision-makers and policymakers of the country and it is the first newspaper in India to be published in the Berliner format.
|Publisher||Random Business / Random House India|
|Number of Pages||228 Pages|
I started to read the book, to garner some inspiration. The USP of the book, about entrepreneurs, from different areas and walks of life.
when i started reading there are lot of things which didnt work for:
1. the agenda of getting this book out, seemed very different to me. It came out as if, this book was written to glorify a section of people from a certain geography and may be launched during some type of trade show.
2. The writings are too vague. no disrespect, but they have some of the nicest guys captured, but the accounts are too small and hence vague. Its is more like reading an article somewhere.
3. the authors have picked up one or other highlight and written around it. but someone who is looking to draw some inspiration, none of the struggles, issues, challenges and methods come out.
quite disappointed. they could have covered 4-5 people, but should have gone into details to actually bring up learnings from their life to the readers.
The book is good although I have read only 10%. I bought this after seeing an ad in Mint(owned by HT Media) newspaper in June-July 2012 being a regular reader since Oct 2010. The book is priced right. If you like non-fiction and wish to start a business or gain knowledge about how enterprises are started, you should read this book. Don't be surprised by the pages of the book being made of recycled paper and hence priced cheap. I support recycled stuff. Long live the book and I hope it should be a Best Seller in another 6 months.
I will say a great book that summarizes the story of great entrepreneurs. How do they reach to such tremendous heights. What hurdles they face and how they come. Some of them are, Panicker, Galla founder of(Amara Raja Battery), founder of DQ entertainment, etc. They write their story of founding these companies.
I bought this book after seeing an ad in Mint new paper (which I became a recent subcriber) - and finished reading last night. The message of each Entrepreneur - is worth in Gold!!! Must read for any one thinking of an Entrepreneurial journey - will be a great morale booster.
While the collection of entrepreneurs is interesting, there is no rhyme or reason as to why they have been chosen. Further, the stories covered are fairly shallow in nature. Liked Rashmi Bansals books on this topic to be far better.