
The Path is a complete guide to finding and fulfilling one's mission in life and business through the formulation of a succinct and focused plan. While many business and self-help bestsellers have stressed the importance of writing a mission statement, The Path is the only book to guide readers carefully through every step of the often arduous process. Beginning with a discussion of three key elements of a successful mission statement (a single sentence in length; simple enough for a twelve-year-old to understand; and something you could recite at gunpoint), Jones goes on to examine the concept of destiny, the questions to be asked in finding a mission, the process of fulfilling a mission, and the overcoming of perils like discouragement, distraction, and fear. The Path is essential reading for every business -- and every individual -- seeking a clearer and more powerful way in the world.