“patrick forsyth”

New Page 1 Getting your message across on paper, and presenting a proposal in a clear and persuasive form are essential skills for any business person. This book provides essential pointers for first time managers who need to impress, convince and persuade their colleagues. This practical g... More

If you are already in marketing, would like to be or are intrigued to know just what goes on in this exciting world, you need to read this popular book. Completely revised, it provides up-to-the minute insight into the fast-moving world of marketing. In an easily readable and light-hearted style, Pa... More

Marketing is a big subject. It is complex and often misunderstood. If we accept that every organization has customers or clients - a public to serve - then there has to be marketing. Without marketing your public won't be aware of your service or products and you won't have a market. Without a marke... More

This book is astep-by-step guide through the job-hunting maze: from putting your CV together,through preparing for your interview, to answering awkward interview questions. The author looks at everything involved in the process: from assessing whatsort of person you are, to making yourself a be... More

In light of ever-increasing pressure to achieve results, one of the most valuable resources available to you as a manager is often the most overlooked your team. But to maximise effectiveness and produce the best results, your staff must not only be able to do what you want, they must want to do so.... More

Getting a message across on paper and presenting a proposal in a clear and persuasive form are vital skills for anyone in business. Fully revised and updated, How to Write Reports and Proposals provides practical pointers if you need to impress, convince and persuade your colleagues or clients. It w... More

In today’s workplace, the increasing pressure to achieve makes time management a vital skill. You need to be able to work efficiently and effectively to ensure that you get the results you want. This fully revised new edition of Successful Time Management sets out practical guidelines to help you ... More

In today’s increasingly competitive market place, getting sales has never been tougher. Having an excellent product or service persuasive approach and good customer relations is not enough something extra is needed. Packed with practical tips to increase sales and keep customers, 101 Ways to Incr... More

Getting your message across on paper, and presenting a proposal in a clear and persuasive form are essential skills for any business person. This book provides essential pointers for first time managers who need to impress, convince and persuade their colleagues. This practical guide will help you ... More

One of the major tasks facing any manager is the challenge of maximising staff efficiency and performance. Good development is essential to achieving results, but it doesn’t happen authomatically. Developing Your Staff will help you construct and implement development policies and action plans ... More