“pearlson”

* Concepts are presented in clear, non-technical jargon. * Presents proven strategies for integrating IT with business strategies to create competitive advantages for organizations. * Current readings and Web links bring basic issues up to date with examples of how successful managers implement IT.... More

Praise for Zero Time(TM) "Zero Time provides valuable insight into the critical success factors of the digital age: total customer experience, velocity, and operational efficiency-all components of Dell's direct model." -Michael Dell, Chairman and CEO, Dell Computer Corporation "Zero Time will becom... More

This book arms non technical managers with the insights and information they need to become knowledgeable participants in their companies information system resources decision-making. It provides them with a framework for understanding how businesses use and manage information, acquaints them with t... More

Integrate IT with business strategy Now updated and revised, this Third Edition of "Managing and Using Information Systems" by Pearlson and Saunders arms you with the insights and knowledge you need to become an active participant in information systems decisions. Taking a strategic approach to info... More

Never HIGHLIGHT a Book Again! Virtually all testable terms, concepts, persons, places, and events are included.look no further for study resources or reference material. Cram101 Textbook Outlines gives all of the outlines, highlights, notes, and practice-tests for your textbook. Only Cram101 is Text... More