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Publisher: Hodder & Stoughton Special Priced Titles
Preparing The Marketing Plan
Developed as part of the American Marketing Assocation Toolbox series, "Preparing the Marketing Plan" shows readers how to develop a marketing plan that gets results and improves the bottom line.
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Details of Preparing The Marketing PlanTitle: Preparing The Marketing Plan Author: David Parmerlee ISBN:
0658001345
ISBN-13:
9780658001345
Binding: Paperback Publishing Date: 2000 Publisher: Hodder & Stoughton Special Priced Titles Number of Pages: 223 Language: English
New Book by Nandan Nilekani, Co-founder of InfosysInfosys co-founder Nandan Nilekani, who has been a key player in India's growth story and was chosen by Time magazine as one of the hundred most influential people in the world, points out that the country's future rests on more than simply economic growth; it also depends on reform and innovation in all sectors of public life. Buy Nandan Nilekani's new book: "Imagining India"