“robert b cialdini”

Book DescriptionThe initial version of Influence was designed for the popular reader, and as such, an attempt was made to write it in an engaging style. In the subsequent versions, that style is retained, but in addition, I present the research evidence for my statements, recommendations, and conclu... More

"Influence," the classic book on persuasion, explains the psychology of why people say "yes"--and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along ... More

Over 1.5 million copies sold! What factors cause someone to say yes? And which techniques most effectively use these factors to bring about such compliance? In his bestselling book, Robert Cialdini, former salesperson, fundraiser, and advertiser, and current professor of social psychology, examines ... More

Performance reviews are too viewed as 'necessary evils'- an obligatory but onerous activity that on one likes. But it doesn`t have to be that way. Manager`s Guide to Performance Reviews details programs ans procedures fo rusing reviews and their results to improve employee morale, reduce managerial ... More

How to Manage Performance provides manager with goal-focused, commonsense techniques to stimulate employee productivity in any environment. This results-based guidebook features 24 invaluable strategies and action steps you can use to communicate the performance you expect from-and the incentives yo... More

As a student, and in any profession based on your studies, good oral communication skills are essential. It is therefore extremely important to develop your ability to converse, to discuss, to argue persuasively, and to speak in public. This is one reason why, whatever subject you study, you will be... More

Destination Z The History of the Future "Success in business today demands a deeper and more flexible mindset to try and understand the changes taking place in global and local economies, often as a result of technology. Rob Baldock's meteoric career as a consultant to many different companies has p... More

Co-written by Professor Robert Cialdini, the world's most quoted expert on influence, "Yes!" presents dozens of surprising discoveries from the science of persuasion in short, enjoyable, and insightful chapters that readers can apply immediately to become a more effective persuader.Small changes can... More

Developed by Claude Shannon and Norbert Wiener in the late Forties, information theory, or statistical communication theory, deals with the theoretical underpinnings of a wide range of communication devices radio, television, radar, computers, telegraphy and more. This book is an excellent introduct... More

Although we seldom think of it, our lives are played out in a world of numbers. Such common activities as throwing baseballs, skipping rope, growing flowers, playing football, measuring savings accounts, and many others are inherently mathematical. So are more speculative problems that are simply fu... More