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The Rx Factor: Strategic Creativity in Pharmaceutical Marketing

(Paperback)
Publisher: Wisdom Village Publications Division (40148)
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Book Summary of The Rx Factor: Strategic Creativity in Pharmaceutical Marketing

The Book has received the Pharmacy Council of India Endorsement by the President. The book's initial worldwide appreciation:nnFor the first three years since its publication, The Rx Factor stayed among the top three titles, from among 665 books on Healthcare marketing and advertising worldwide. It has also been judged as one of the most reviewed Pharma-marketing books, has figured among the best books in its genre and even been recommended by Kip Piper- perhaps the best known Healthcare strategists in the world, who has even served as Advisor to the US Presidential committees on healthcare.
 

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Details of Book: The Rx Factor: Strategic Creativity in Pharmaceutical Marketing

Book: The Rx Factor: Strategic Creativity in Pharmaceutical Marketing
Author: Pavan Choudary
ISBN:

8190655582

ISBN-13:

9788190655583

,

978-8190655583

Binding: Paperback
Publishing Date: 40148
Publisher: Wisdom Village Publications Division
Edition: 2nd
Number of Pages: 130
Language: English
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    Book: The Rx Factor: Strategic Creativity in Pharmaceutical Marketing by Pavan Choudary
    ISBN Number: 8190655582, 9788190655583, 978-8190655583
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