Who Said So? The Questions Revolutionary Businesses Ask That Make Them Successful

Who Said So? introduces a unique leadership philosophy: Value-Centered Management. The book's content is introduced through a business narrative that outlines the familiar pains of traditional business management compared with a Value-Centered approach. John is an MBA graduate who is pouring all of his energy into his role in a large I.T. firm. Now, he is facing the toughest assignment of his life--leading the effort to retain an important, yet dissatisfied client. Filled with doubts about the effectiveness of traditional management, John returns home for the weekend where his father begins to share Value-Centered Management principles. John's father, Tim, has extensive traditional business experience, having risen through the ranks of corporate America only to find it frustrating and unfulfilling. After learning about Value-Centered Management, he has adopted a customer-centric approach to managing and expanding his business opportunities with some amazing results. John is cynical of his father's rather eccentric advice, but he's desperate. And so begins the journey of a prodigal son who discovers that to build a thriving business he must: 1) determine what customers truly value; 2) build a customer-driven culture that focuses on those key values; and 3) implement lean principles. Forerword. By Gary Convis. Introduction. Chapter 1. Is This As Good As It Gets? Chapter 2. Isn't There A Better Way? Chapter 3. How Can I Be Sure To Deliver What My Customers Value? Chapter 4. When's The Last Time I Had My Heart Checked? Chapter 5. Lean Management Is For Manufacturing, Right? Wrong. Chapter 6.Finally a Structure that puts the Customer Where They Belong, at the Top. Chapter 7. From A Traditional Organization To A Value-Centered Organization; Now, How Do You Stay Healthy? Chapter 8. How Some Companies Just Keep Getting Better. Epilogue.