Securing Home And Business: A Guide To The Electronic Security Industry

Based on interviews with professional burglars and surveys conducted by the authors, Securing Home and Business: A Guide to the Electronic Security Industry describes who the burglars are, how they choose their targets, how they are most likely to enter the premises, and their most common actions within the premises. It then offers proven and effective countermeasures to help combat intrusions. Securing Home and Business: A Guide to the Electronic Security Industry contains essential marketing and management strategies for security professionals, including how to market security services, how to approach potential customers, and the nature of customer relations.

Securing Home and Business provides the most practical information available on safekeeping buildings such as homes, malls, office parks, retail manufacturers and restaurants.
Taken from interviews with professional burglars, this book describes where intrusions most often occur, how burglars are most likely to enter the premises and the burglar's most common actions taken once on the premises. Additionally, Securing Home and Business contains essential marketing and management strategies needed by security professionals, including how to market security services, how to approach potential customers, the nature of customer relations, device selection and placement.
Essential marketing and management strategies needed by security professionals.
How to market security services.
How to approach potential customers.