Services Marketing (s)

(Paperback - 2009)
by

Rama Mohana Rao K

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Publisher: Dorling Kindersley (india) Pvt Ltd *



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Book: Services Marketing (s)

This is a comprehensive marketing textbook on services marketingin the Indian context. It brings to attention the importance of marketing inservices and the various challenges faced by the managers of serviceorganisations.  The book focuses on management of service business andstrategy development. It is useful to the students of management and commerce atunder-graduate and post-graduate level, service business executives and thoseconnected directly and indirectly to the service business.

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Details of Book: Services Marketing (s) Book: Services Marketing (s)
Author: Rama Mohana Rao K
ISBN:

8131704971


ISBN-13:

9788131704974

,

978-8131704974


Binding: Paperback
Publishing Date: 2009
Publisher: Dorling Kindersley (india) Pvt Ltd *
Language: English
2 States: The Story Of My Marriage by Chetan BhagatFourth book by the bestselling author Chetan Bhagat.
2 States is a story about Krish and Ananya. They are from two different states of India, deeply in love and want to get married. Of course, their parents don’t agree. To convert their love story into a love marriage, the couple have a tough battle in front of them.

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    Book: Services Marketing (s) by Rama Mohana Rao K
    ISBN Number: 8131704971, 9788131704974, 978-8131704974