Shop 'til You Drop: Consumer Behavior And American Culture: Consumer Behavior And American Culture

(Paperback - Jan 2007)
by

Arthur Asa Berger

 (Author)
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Publisher: Rowman & Littlefield Publishers



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Book: Shop 'til You Drop: Consumer Behavior And American Culture: Consumer Behavior And American Culture
Are Americans obsessed with shopping? Shop 'til You Drop is a lively look at our consumer culture and its role in our everyday lives and society. Arthur Asa Berger considers the sacred roots of consumer culture, the demographics of consumption, theories about competing cultures, and the semiotics of shopping. Accessibly written and entertaining, this book is ideal for courses in cultural studies, advertising, and American studies, as well as for anyone curious about our nation's drive to consume.
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Details of Book: Shop 'til You Drop: Consumer Behavior And American Culture: Consumer Behavior And American Culture Book: Shop 'til You Drop: Consumer Behavior And American Culture: Consumer Behavior And American Culture
Author: Arthur Asa Berger
ISBN:

0742536912


ISBN-13:

9780742536913

,

978-0742536913


Binding: Paperback
Publishing Date: Jan 2007
Publisher: Rowman & Littlefield Publishers
Number of Pages: 152
Language: English
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    Book: Shop 'til You Drop: Consumer Behavior And American Culture: Consumer Behavior And American Culture by Arthur Asa Berger
    ISBN Number: 0742536912, 9780742536913, 978-0742536913