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Why So Stupid provides in-depth insight into human thinking, a capacity often taken for granted and a subject ignored just as often.
Summary Of The Book
Why So Stupid, written by Edward De Bono, takes a close look at one of man's most fundamental abilities, the ability to think. De Bono is considered one of the world's leading authorities on the subject, and in this book he dissects every aspect of human thinking.
The author asserts the fact that despite progressing tremendously in the fields of science and technology, humans have failed to show similar progress when it comes to creative thinking as it applies to day-to-day experiences and interactions.
He stresses on the point that if the human race has to progress in a well-rounded and balanced manner, then new thinking methods have to be learnt and adopted. He insists that the outdated thinking methods that the world complacently adheres to are not just limiting, but also highly dangerous. Through the use of some practical and relevant examples, the author introduces the readers to some of these revolutionary methods that hold the potential to redesign their lives for the better.
This edition of Why So Stupid was published in 2006 by Westland Pvt. Ltd.
About Edward De Bono
Edward De Bono is a Maltese author, inventor, physician, and consultant.
He has written books like Six Thinking Hats, How To Have Creative Ideas, Think! Before It's Too Late, The Mechanism of The Mind, Handbook For The Positive Revolution, Tactics: The Art And Science Of Success, and Lateral Thinking For Management.
His writing focuses on various aspects of thinking and creativity. It explores his ideas on the subject of lateral thinking, a term which originated from De Bono himself.
Edward De Bono was born as Edward Charles Francis Publius de Bono on May 19, 1933, in Malta. After earning a medical degree from the University of Malta, he went on to earn an M.A. in psychology and physiology as a Rhodes Scholar from Christ Church, Oxford, England. He also has several other degrees, including a PhD, a DPhil, and an LLD. He has held teaching positions at various universities such as Harvard, Oxford, and Cambridge. His contributions to the study of ideas, thinking, and creativity have earned him several honors, including the 2005 nomination for the Nobel Prize for Economics.
|Author||Edward De Bono|
|Publisher||Westland Pvt Ltd.|