Book: Strategic Management (6th Ed.) Biztantra This leading strategy text integrates current research of developing trends with updated cases and increased coverage of technology. Highlights include new material on the link between performance and competitive advantage, analyzing sources of competitive advantage and profitability, business strategy and game theory, how competition and strategy change as industries pass through different growth stages, and horizontal integration and strategic outsourcing.
Table of contents :
Part I. Introduction to Strategic Management
· The Strategic Management Process
· External Analysis: The Identification of Industry Opportunities and Threats
Part II. The Nature of Competitive Advantage
· Internal Analysis: Distinctive Competencies, Competitive Advantage, and Profitability
· Building Competitive Advantage Through Functional-Level Strategy
Part III. Strategies
· Building Competitive Advantage Through Business-Level Strategy
· Competitive Strategy and the Industry Environment
· Strategy in High-Technology Industries
· Strategy in the Global Environment
· Corporate Strategy: Horizontal Integration, Vertical Integration,
· Corporate Strategy: Diversification, Acquisitions, and Internal New Ventures
Part IV. Implementing Strategy
· Corporate Performance, Governance, and Business Ethics
· Implementing Strategy in Companies That Compete in a Single Industry
· Implementing Strategy in Companies That Compete Across Industries and Countries
Part V. Cases in Strategic Management
Details of Book: Strategic Management (6th Ed.) Biztantra Book: Strategic Management (6th Ed.) Biztantra
Author: Charles W.l.hill, Gareth R.jones
ISBN: 8177225170
ISBN-13: 9788177225174
, 978-8177225174
Binding: Paperback
Publishing Date: June 2004
Publisher: Wiley
Number of Pages: 0
Language: English