“t a edridge”

New Page 1 Strategic thinking and planning lie at the heart of business success. A company's strategy needs to cover every aspect of its existence: from what it sells and to whom, through how it organises its finances, to whom it employs and where it operates. Pocket Strategy is a concise ... More

Back in 1995, The Economist took a small gamble it published a 15-page survey on a relatively obscure phenomenon called the Internet. The survey agreed with critics that the Internet was chaotic, slow, frustrating and intimidating, but reckoned that it was here to stay, because it allowed people bet... More

This new, expanded ninth edition of the best-selling guide to style is based on The Economist's own house style manual, and is an invaluable companion for everyone who wants to communicate with the clarity, style and precision for which The Economist is famous. It gives general advice on writing, po... More

Through practical advice and guidance, this book describes how to go about writing a job description, thereby providing invaluable information about scope, duties, responsibilities and accountabilities in a clear and concise way.... More

The authors aim to provide the busy doctor with a comprehensive review of ECG interpretation in a case presentation format. The book begins with the basic principles of electrocardiography and provides comprehensive tables listing the differential diagnoses of the various ECG abnormalities. The 50 c... More

An aviation expert uncovers the brilliance behind the first successful flight of an engine-powered plane In the centennial year of the Wright Brothers' first successful flight, acclaimed aviation writer T. A. Heppenheimer reexamines what Wilbur and Orville Wright achieved. In First Flight, he debunk... More

Tea is perhaps the world most widely loved drink preferred for its refreshing and energising qualities as well as its medicinal values. Today people the world over reach out to tea in times of pain and pleasure, agony and ecstasy and its cheers all. About Author : T Damu has had more than three deca... More