Text Book Approach To Marketing Aptitude / Knowledge For SBI PO & SBI Clerk Exams (Paperback, Pratiyogita Kiran, Think Tank of Kiran Prakashan, KICX)

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Authors

Pratiyogita Kiran Think Tank of Kiran Prakashan KICX

Highlights

Author: Pratiyogita Kiran, Think Tank of Kiran Prakashan, KICX
280 Pages
Language: English
Publisher: Kiran Prakashan

Specifications

Book	Text Book Approach To Marketing Aptitude / Knowledge For SBI PO & SBI Clerk Exams
Author	Pratiyogita Kiran, Think Tank of Kiran Prakashan, KICX
Binding	Paperback
Publishing Date	2014
Publisher	Kiran Prakashan
Edition	2014
Number of Pages	280
Language	English
Table of Content	Concept, Nature, Scope and Importance of Marketing Meaning, Functions and Importance of Marketing Management Marketing Organization Marketing Process and Marketing Planning Marketing Programme Marketing Decisions Marketing Research Marketing Segmentation Consumer / Buyer Behaviour and Motivation Sales Forecasting and Sales Budget Product Product Planning and Development Branding, Packaging, Labeling, Standardization and Grading Pricing Decisions Channels of Distribution and Physical Distribution Wholesale and Retail Trade Advertisement Sales Promotions and Personal Selling Sales Management Marketing Finance and Stock Exchange Marketing of Agriculture Products of India Banking Marketing Insurance Marketing Social Responsibility and Marketing Ethics Consumer Protection in India Marketing of Services Model Practice Sets Set 01 to Set 07 Model Solved Papers Set - 08: State Bank of India Clerk Exam, Held on 19.08.2007 Set - 09: SBI Clerk (Marketing) Exam, Held on 25.11.2007 Set - 10: SBI Associates Banks Clerk Exam, Held on 10.12.2008 Set - 11: SBI Clerk Held, 10.12.2008 Set - 12: SBI Clerk Held, 06.07.2008 Set - 13: SBI Clerk Held, 13.07.2008 (1st Sitting) Set - 14: SBI Clerk Held, 13.07.2008 (2nd Sitting) Set - 15: SBI Clerk Held, 01.03.2009 (1st Sitting) Set - 16: SBI Clerk Held, 01.03.2009 (2nd Sitting) Set - 17: PNB Clerk Exam, 26.04.2009 Set - 18: SBI Associate Bank PO Exam, 07.03.2010 Set - 19: SBI Associate Bank PO Exam, 07.03.2010 Set - 20: PNB Clerk Exam, 04.04.2010 Set - 21: SBI Associate Bank PO Exam, 16.01.2011 (1st Sitting) Set - 22: SBI Associate Bank PO Exam, 16.01.2011 (2nd Sitting) Set - 23: General Insurance Corporation AAO Exam, 11.12.2011 Set - 24: IBPS Marketing Officer Exam, 11.03.2012 Set - 25: SBI Assistant and Stenographer Clerk Exam, 27.05.2012 (1st Sitting) Set - 26: SBI Assistant and Stenographer Clerk Exam, 27.05.2012 (2nd Sitting) Set - 27: SBI Assistant and Stenographer Clerk Exam, 03.06.2012 (1st Sitting) Set - 28: SBI Assistant and Stenographer Clerk Exam, 03.06.2012 (2nd Sitting) Set - 29: SBI Associate Bank PO Exam, 07.10.2012 (1st Sitting) Set - 30: SBI Associate Bank PO Exam, 14.10.2012 (2nd Sitting) Set - 31: SBI Probationary Officer Exam, 28.04.2013 Set - 32: SBI Clerk (Assistant) Online Exam, 20.07.2014 Set - 33: Corporation Bank Specialist Officer Exam, 22.02.2014
Source Type	N
Book Subcategory	Other Books

Ratings & Reviews

3.9

★

11 Ratings &

1 Reviews

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a pleasant one

i think i am the first one to review this book..coz when i bought it no reviews and ratings are available...so with some dilemma i bought this book....i planned to return this book if it is not worthy...book reached my home within 4 days from my order...immediately i hav started to studying this book..its really true frds..this is very great book for marketing with detailed definition with lots and lots of practice qns....
Around 20 previous question papers are included...with ...

Harish

Certified Buyer, Madurai

Dec, 2014

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