“the economist”

<p>This new, expanded eighth edition of the best-selling guide to style is based on The Economists own house style manual, and is an invaluable companion for everyone who wants to communicate with the clarity, style and precision for which The Economist is renowned. As the introduction says, c... More

New Page 1 Strategic thinking and planning lie at the heart of business success. A company's strategy needs to cover every aspect of its existence: from what it sells and to whom, through how it organises its finances, to whom it employs and where it operates. Pocket Strategy is a concise ... More

Back in 1995, The Economist took a small gamble it published a 15-page survey on a relatively obscure phenomenon called the Internet. The survey agreed with critics that the Internet was chaotic, slow, frustrating and intimidating, but reckoned that it was here to stay, because it allowed people bet... More

This new, expanded ninth edition of the best-selling guide to style is based on The Economist's own house style manual, and is an invaluable companion for everyone who wants to communicate with the clarity, style and precision for which The Economist is famous. It gives general advice on writing, po... More

A blueprint for understanding and interpreting essential economic information From the publishers of The Economist, the renowned international business weekly, this practical resource offers a detailed road map of all the major--and many of the less well-known--economic indicators in existence today... More

New Page 1 The new edition of this well-established guide covers all you need to know about numbers and numerical techniques. Liberally scattered with charts, graphs, tables and feature boxes, it explains the fundamentals of numeracy and provides a range of essential methods for effective de... More

New Page 1 However good the products a business sells or the services it provides, its success will depend to a large extent on the quality of its marketing. Pocket Marketing is a clear and lively guide to marketing skills and methods. An A-Z of key terms and concepts from ACORN and AIDA thr... More

Records show that gold and silver and copper when weighed out as bullion were being used as a method of exchange for goods and services and expressing values more than 4,000 years ago in Egypt. The first coins were made in the kingdom of Lydia in what is now Turkey in the 7th century BC. The earlies... More